Industry

Consumer Brands

CASE STUDY

I work with consumer brands competing in crowded markets where differentiation, trust, and consistency define growth.

The Challenge


The challenge isn’t visibility — it’s alignment. Brand, website, content, SEO, social, and advertising often run separately, limiting performance and making growth harder to sustain.

My experience spans fashion, luxury, lifestyle, retail, spirits, coffee, tobacco, and art.

The Approach


Everything starts with positioning. We define what the brand stands for, who it serves, and how it fits within its market. That strategy shapes every decision across messaging, design, content, and performance.

From there, I build connected systems across marketing, websites, content, SEO and AI optimization, social media, and advertising. Each channel reinforces the others. Execution is intentional and guided by strategy, not trends.

The Execution


We focus on building a clear narrative and a conversion-ready ecosystem. Websites are designed for discovery and retention. Content builds trust and authority. SEO and AI optimization ensure visibility, while social and advertising scale what already performs.

The goal is steady, sustainable growth — not short-lived spikes.

The Results


My process is structured and transparent. I move fast but think carefully. Priorities are clear, tradeoffs are honest, and execution stays aligned with strategy. 

This approach has been applied across global and premium consumer brands including Nike, Coca-Cola, Diesel, and Swatch, as well as other leading fashion, lifestyle, and retail companies.

The Essence


Ideal for brands focused on long-term equity, channel consistency, and strategic growth. Not built for quick wins or reactive marketing.

A partnership built on transparency, depth, and measurable impact.

My Expertise

Your Results

Marketing & Branding

Let me amplify your brand's reach, engage your target market, and drive measurable results through tailored marketing solutions.

Website Design & Development

Design and develop digital experiences that reflect your brand, build trust, and convert visitors into loyal customers.

Content Creation

From strategy to execution —  I create content that represents your business and moves people to act.

SEO & AI Optimization

Experience the impact of SEO strategy with AI-driven insights to boost visibility, attract qualified traffic, and sustain organic growth.

Social Media

I manage and create purposeful content that keeps your brand relevant, consistent, and ahead of trends — across every platform.

Advertising

From Google Ads to paid social, I create, test, and optimize campaigns to reach the right people and maximize your ROI.

Consulting & Strategy

Not ready for ongoing services? I offer strategic sessions, audits, and roadmaps to help you move forward with clarity.

Let’s Shape

Future
Together

Dana Kovh

Empowering businesses with strategic insights and data-driven solutions.

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